Our team consists of experienced and pharmacovigilance-trained researchers and moderators. Thanks to our experience in the field, we are able to cover sensitive, health-related issues making our respondents feel comfortable and our Clients receiving good-quality of insights.
We’re ready to help you with the translation of the study materials and our deep understanding of the local markets allows for cultural adaptation of the questionnaires or stimulus translations as well.
Individual interviews conducted online, via telephone or face to face – in field or in our viewing facility. Aimed at receiving detailed insights from respondents and adjusting to their opinions and perceptions in a flexible manner.
Records from respondents’ lives based on pictures or videos. Allow to follow the respondents and see how they use the product and what problems they face, as well as discover any unmet needs of the patients.
Stratega Healthcare provides market research services for the healthcare industry in Europe, including UK, Germany, Poland, France, Italy, Spain, but also Romania, Bulgaria, Russia, Lithuania, Latvia and many other markets.
The variety of market research methodologies we use allow us to address the most common marketing questions, issues and goals.
Determines the characteristics of the product (e.g. drug) that is under development or planning. Contains information about the use, target population, safety and efficacy claims, formulation, or clinical trials.
A basic tool to evaluate if the advert is consistent with the objectives of the Client’s marketing strategy. As a result, it might show the direction in which the campaign should go to achieve its objectives.
In order to identify gaps or issues in the current patient care experience healthcare leaders need to holistically understand each stage of patient interactions with a hospital or health system throughout their care journey.
Variety of methodologies we offer allows us to gather valuable insights at every stage of your marketing processes. We ask questions that your organisation is facing, providing you with knowledge necessary to make business decisions.
Our databases include numerous healthcare professionals and patients.